M&S has the X factor

Interesting choice to go with an ad that features 2011’s X Factor Finalists singing the Xmas jingle…great social currency for the family audience.

SKY MOVIES – a great execution of an old one but good one…

If you do this it has to be high quality and seamless – this one nails it.

It stars Jason Thorpe as an newspaper man making his way home from the office to see his family. On his way home he comes face to face with characters from Superman, Where the Wild Things Are, Harry Potter and the Deathly Hallows: Part 1, Gulliver’s Travels, The King’s Speech, Mary Potter and It’s A Wonderful Life.