JVC Choose later – The best press ad from Cannes

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JVC Choose later - The best press ad from Cannes

Just a great piece of work that shouts great insight. It draws you into the message.

Love the series.

“Choose Later – Up to 130 consecutive shots.”

Advertising Agency: Giovanni+DraftFCB, Sao Paulo, Brazil
Chief Creative Officer: Javier Campopiano
Executive Creative Directors: Benjamin Yung Jr., Cassio Zanatta
Copywriter / Art Director: Adriano Alarcon
Photographer: Zarella Neto